# Asset Curation

Curation is how communities compete to capture gameplay-driven orderflow for their tokens. It's the allocation mechanism that programs where liquidity flows.

### How It Works

* Communities compete in transparent onchain auctions for curation slots. 
* Winners route all platform-generated orderflow to their tokens for the auction period. 
* No listing fees or paid advertisements, only competitive bidding determines which tokens capture flow.

<figure><img src="https://3941755903-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FL0ZnSUScP3moHqDZTuE2%2Fuploads%2FNg9uC4Yk1hejYiOZhN0n%2Fimage.png?alt=media&#x26;token=c5fa8466-ea78-4300-a5d8-caf13538b591" alt=""><figcaption></figcaption></figure>

### The Mechanics

* **Auction Competition**\
  Limited curation slots create scarcity. Communities bid to secure placement, with higher bids unlocking better positioning and increased flow allocation.
* **Direct Flow Control**\
  Featured placement routes liquidity from all platform activity, every wager, every game, every campaign. This creates measurable, verifiable demand with onchain proof.
* **Transparent Allocation**\
  All auctions occur onchain. Communities can see competing bids, track orderflow routing, and verify impact. The system is open, programmable, and bot-friendly.

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### The Value Proposition

For token communities:

* Convert marketing spend into verifiable orderflow
* Generate continuous buying pressure with receipts
* Turn price motion into distribution and reach

For the ecosystem:

* Democratic access based on auction competition
* Self-reinforcing loop where successful tokens attract more gameplay
* Programmable demand rail that any project can access

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### The Result

An open market for orderflow where communities compete to capture attention-driven liquidity.&#x20;

Curation turns Multiplier into a programmable distribution rail, where campaigns route dollars, not just impressions.