> For the complete documentation index, see [llms.txt](https://docs.multiplier.fun/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.multiplier.fun/gamba/purpose-and-vision.md).

# Purpose and Vision

### Alignment of Incentives 💸

* **Players:** Earn tokens by wagering and participating in gameplay, rewarding both losses and wins.
* **Coin Developers & Communities:** $GAMBA can be used to participate in the token curation voting process, which enable the volume generated on the platform to be directed towards their particular onchain positions.
* **Meme 2 Earn Contributors:** Earn tokens by generating content that drives organic growth.

### Value Capture 🫴

* **$GAMBA** accrues value from Multiplier’s volume.
* **$GAMBA** leverages community participation, curation, and automated market mechanisms to capture the upside of generated volume.
* The scarcity of curation slots creates premium advertising value, allowing **$GAMBA** holders to capture economic benefits as projects compete for visibility and directed volume.